Studies show that users focus more on information-rich photos most relevant to a website’s content and pay little or no attention to the images that do not have intellectual weight, detail, or relevancy. Eye-tracking studies recently conducted by Jakob Nielsen revealed that there is a significant difference on users’ perception of website images. They found ... Read more

Following the announcement of CEO Larry Page, Google+ is potentially on its way to becoming the rapidly-growing social network in history.  Ancestry.com founder Paul Allen had earlier predicted about the social site’s remarkable growth, which recently garnered 2.2 million users in a span of 32-34 hours. Reports on this social network explosion came just in ... Read more

Digital coupons, also called coupon codes is an appealing way for attracting customers to make an online purchase. What is a coupon code? It is a code that consists of letters or numbers that online shoppers enter into a promotional box on a website’s shopping cart page to obtain discount on their purchase. Coupon codes ... Read more

If you’re a local provider of services like house painting, grass cutting, plumbing or maybe a small business establishment such as a daycare center, the following information is intended for you. These are certainly not enough for those running a large website, an affiliate website or an e-commerce store, whose target is the wide online ... Read more

Landing pages are keyword-rich. They are a vital tool that can help boost your search engine optimization (SEO) efforts. What are landing pages? Just as the words imply, landing pages are web pages or mini-websites where a visitor lands after clicking a link or an online ad.   They are designed to provide the customer with ... Read more

There are varying opinions on whether the social media can have a huge impact or none at all to search engine optimization (SEO). But absolutely, a lot of people have their own opinions and experiments which indicate whether there is little or significant impact to their organic search engine rankings from social media optimization (SMO) ... Read more

Pay-per-click advertising, otherwise known as PPC is one of the most profitable online advertising options to attract serious, highly targeted buyers. But, before embarking on this exciting internet marketing campaign, it is essential to understand first how it works to get the maximum results. What is pay-per-click advertising? It is the largest internet advertising method ... Read more